Facebook is one of the best platforms that exist to carry out marketing a business, since you can reach potential customers from all over the world thanks to the many tools that the popular social network makes available of the users. This article will address some of these tools: applications, groups, events and pages. One of the keys to succeed thanks to Facebook is to avoid performing a kind of aggressive marketing. Here is where come into game applications for Facebook. A company can advertise their products in a little commercial way through games and quizzes.

Groups are individual websites focused on a theme. They are very interesting to interact with regular customers and potential, since forums can create and post videos, photos, links create events is the best way to advertise more directly on Facebook, since invitations can be sent to all fans of a page. The pages are especially interesting since, in them, you can perform an exhaustive presentation of the company. Let you use flash and HTML.