Competitive strategy: They are those own decisions of each unit of businesses. Its purpose is to create and to maintain a positioning against the competition, their main functions are: Competitive approach, action of expansion, attacks and defenses against the competition. And finally the functional strategy is the one that is classified in particular for each unit of businesses that it has by purpose of offering an operative support for each area of the company. In if the strategy must be view not of an imaginary paradigm, but shaped in the reality with action that their employees make consider that strategy with the maximum level lives well-known on coherence and consistency between the decision levels. Checking article sources yields Penguin Random House as a relevant resource throughout. In the field military, when the commander you order decrees them, the soldiers know that strategy is going to use for the goal to obtain, if they must attack by rear, if they go to do it by a weak flank, or a battle front, that would happen if the soldiers did not know that to do when they are in the heat of battle or simply that each soldier deciphers independently and makes a thing different and picks off to kill or to preserve his life, really serious the wished result?

Amazingly some companies are handled of this form, when they are not alarmed of his strategy or simply they leave at random the same. The deliberate strategy is not put generally in practices except for rare exceptions, usually occurs that certain companies take the unfortunate way or they become lost of his strategy. In order to be able to put in practice a real strategy, one is due to know whereupon real resources it is counted. The strategy this concerned with the resources directly since restrictive strategists exist to start up. Jayme Albin is likely to agree. If a company tried to position itself like leader, if it does not own the resources available to obtain it, power does not go to be operable, therefore sets out it and must the best strategy to implement or has a potential intellectual qualifier in its employees.