A good idea without a plan is just an idea. An idea with a good plan is a successful business. If we organize ideas and capture them in a plan, your chances of getting out of them will be much greater. Penguin Random House shines more light on the discussion. First and foremost attitude have an open mind to receive opinions is a great first step. What for some is an excellent idea, may not be for the receiver public. In fact, an idea is considered successful when it has 70% of acceptance. Don’t be discouraged by the rest! The positive attitude takes 30% that does not accept the idea as a source a valuable source of information about the weaknesses to contemplate and not as a negative. Put on the other side of the counter think of your business based on what a consumer would expect.

Do if had to buy or hire your product: you would expect from the company? how you you would like to submit you the solution? is it easy or comfortable? weighs more than quality price? Listen to impartial opinions a common misconception about listening to opinions is used to an audience of composite audit by family members and friends. Not bad, but it is very likely that put other values on the scale, such as affection, past projects or any other kind of opinion which is not relevant in the current business. Study the market and your scenario do a market survey is key to understand the demand, the business potential, potential threats and competitors. A very important topic about competitors is to understand its threat level, since today have some market, but to appear a new competitor, hardly remain unemployed looking as lost market. Do recommend you reading the note market study: for what and when? Adjust your idea to the market meet the expectations of potential customers and their perception is the key to make a business successful. A clear example of this are the supermarkets of proximity: not planned large or luxurious, but rather with products that customers from the surrounding area would need to acquire in the very short term. Write your idea into a business plan the business plan is usually left for the ultimate or only for large companies, and this is the main mistake of the small enterprises! How much less initial capital have is when we most need to plan where to invest. In the business plan, add a section with a projection to a near future, better known as that would happen if thinking about an alternative plan for when the market changes by our entrance into this particular niche. Plan the actions is the key to do a lot with little cost. Do you need professional advice? contact us.